Do you love the 50s inspired trends? If you do then this beautiful, fun and creative 50s inspired Americana Manhasset’s Spring 2012 Campaign is going to fill your thoughts and senses up with that playful and family centered yet carefree retro filled spirit. A beautiful color palette that’s filled with fun retro colors from candy pastels and citrusy brights to sporty neons, florals, sea shades, earth tones and neutrals inject a perfect 50’s feel to these below looks. Prints and motifs are charming ranging from floral, geometric, painter’s palette, automobile inspired and tribal to tropical, animal and color block. Pieces in the campaign include from Chanel, Louis Vuitton and Oscar De La Renta to Prada, Armani, Burberry and Tory Burch.

Beautiful and fun retro inspired home decor and props such as glass based milk bottles, bright 50s inspired chairs, rotary dial phones, record players and retro cars add so much fun to these campaign pictures. The making of the video captures the fun 50s retro spirit as well (see video above). They even added kids, a husband and dogs to paint a perfect 50s family scene. Karlie looks perfectly ladylike, high-spirited and dressed up for every occasion, which includes activities that are not only nurturing such as cooking, serving lemonade and cleaning but also activities that show her creative or free-spirited side such as taking pictures, playing golf, riding a bicycle and dancing. Some of these clothes have a touch of modern feel to them but the hair, makeup and the background infuse a major 50s retro appeal to take away any heavy shadow of modern appeal. What do you think of this campaign?  Do you love these pictures?  Would love to know your views. 




“I Love Americana” Spring 2012 Campaign
Creative Director: Charles DeCaro
Models: Karlie Kloss, Simon Nessman
Photographed, produced and styled by Laspata / DeCaro